World Animal Day has its roots in 1931 at a convention of ecologists in Florence. This was a way of highlighting the plight of endangered species. Since then, World Animal Day is being celebrated as a tribute to all animals and the people who love and respect them. October 4 was chosen as World Animal Day … Continue reading
The need for a greater transparency on how the aid spreads around the world has been long debated. A new index (the pilot index was launched last year) has been developed to rank every major aid donor for their openness, on a wide set of criteria. The report published under Publish What You Fund’ umbrella … Continue reading
Lowe SSP3’ Christmas-themed campaign “Rivers of Light” targets guerilla fighters in a new effort to make some of the revolutionaries to return home. It’s not the first time Lowe agency launches a campaign in Colombia that targets guerilla fighters. Last December, the agency decorated nine enormous evergreens in the jungles next to a banner ad … Continue reading